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How to Start a Consulting Business

If you’re a seasoned employee, over the years you’ve probably made mistakes and learned valuable lessons from those...

Ten Inexpensive Marketing Tactics

Entrepreneurs and small business owners know marketing is essential to business growth, but marketing costs money, and money is tight...

Top 10 Marketing Mistakes Start-Ups Should Avoid

If you’re just starting a business venture, start now to plan how to reach your target demographic – the prospects most...

What’s Your Elevator Pitch? Success in 60 Seconds

An elevator pitch is a 30- to 60-second description of your business – the points you’d make if you were lucky enough to...

Making Marketing Work for You

Competition for customers can be fierce in today’s economy, and an effective marketing plan can make the difference between...

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